MyList Drawing Delivers Christmas Swag

12_days_of_christmas_giveaway has a big “12 Days of Christmas” promotion. But insiders say a scheduling snafu in the ad buy has resulted in very few signups. The campaign promotion did not get coverage, so the daily prize drawing (gift certificates and consumer goods) has a lot of prizes to share with a relatively small number of MyList signup users.

MyList Facebook App

MyList Facebook App – like Pinterest

MyList is a Facebook app similar to Pinterest or Houzz. You view a variety of interesting consumer goods, fitness and outdoors products, power tools, computer gear and cell phones, and sports gear. There are also housewares, high-tech kitchen equipment, and similar gear on display. Members build their own list of favorites and share with Facebook friends. A lot of the stuff is pretty cool, slanted toward the 24-45 age range.

So when it’s time to run your next viral campaign, especially one with promotional prizes, double-check your ad scheduling and your creative schedule to make sure that you have all your campaign elements in place before your scheduled prize drawings take place!

About Bruce Brownlee

Bruce Brownlee is a data scientist for AVOXI and founder of Bruce Brownlee Company. Bruce works with Google Cloud Platform tools and machine learning APIs, as well as R and Python for analysis, modeling, and product development. He has led establishment of SEO, PPC, web analytics, and web development practices for AVOXI and Bruce Brownlee Company. Bruce studied mathematical optimization, probability and statistics, and electrical engineering in college and worked as an engineer and software developer before starting web development and site tuning in 1997.

Speak Your Mind